opportunity__cost

http://live.prokhorenko.us
Mar 3 2010

My watches crowns post

By the way, for those who had bookmarked the link to my watches crowns post, the address has changed.

Instead of:

http://live.prokhorenko.us/2009/08/watches-are-all-about-crowns.html

it's now:

http://live.prokhorenko.us/watches-are-all-about-crowns

Unfortuntely, I don't know how to make this post "sticky", like people do with future-marking the posts on LiveJournal, to make them always visible on the top. Hopefully Posterous guys will tell us what's the best way to do this here.

P.S. And you can also find it on my Blogger at http://prokhorenko.blogspot.com/2009/08/watches-are-all-about-crowns.html

Mar 3 2010

Moving the domain name to Posterous

Finally I came to the point that I do not see much sense in keeping up my Blogger account any longer.  

Posterous became a great replacement, I found myself using only it, with broadcasting everything to all other points of presence, so why keep it secondary, while it's the deal maker.  And it keeps much more history in it, comparing to Blogger, which keeps only its own story.

I would keep my Blogger (prokhorenko.blogspot.com) account anyways, but it's not going to be serving my live.prokhorenko.us domain name anymore.

Have fun and don't be angry of some posts reappearing again in the feed - shit happens.
Feb 23 2010

Customer Validation by Ash Maurya

At the end of Customer Discovery you should have identified a customer problem worth solving and started building your solution (MVP). During Customer Validation, you’ll test your finished MVP by selling it to earlyvangelists and in the process start developing a repeatable and scalable sales process.

One more great post by Ash Maurya on Customer Validation. Give it a look.

Feb 21 2010

What is the best blogging platform for occasional blogger (like live.prokhorenko.us) ?

I'm becoming unhappy with Blogger gradually day by day, so I'm starting to consider my options. Please, help me out.

Thanks!

Jan 15 2010

Engineering Your Way To Marketing Success

I visited Thomas Ptacek and the gang at Matasano (who are developing a firewall management product) over Christmas break and had a very productive discussion about marketing.  One of the things Thomas mentioned was that I should probably blog out how you can use engineering resources to improve your marketing.

Very interesting approach to marketing. Not much of engineering, but no doubts absolutely worth reading.

Dec 24 2009

The Smashing Book!

Wow, my copy of The Smashing Book is just arrived. It is much smaller than it looks, but hopefully, this doesn't change the content. :)

Dec 23 2009

Flickr pushes HEAD into production

Flickr is somewhat unique in that it uses a code repository with no branches; everything is checked into head, and head is pushed to production several times a day. This works well for bug fixes that we want to go out immediately, but presents a problem when we’re working on a new feature that takes several months to complete. How do we solve that problem? With flags and flippers!

I really like this approach. It's definitely far from perfect, but gives a feeling of tech importance and value that is live. Every single moment.

Conclusion: worth considering for your project.

Oct 22 2009

Shopping for watches movements

So I have entered into an alliance with Sea-Gull of China and Soprod of Switzerland, and will be offering their movements. Unless we offer a special Vintage piece, we will NOT be offering ANY ETA based watches. This is not saying I am limiting the range to these companies; other options are still being investigated.

While movement choice, as both technically and price driven, it is more, an ethical choice.

Great post about making a movements choice by Orange Watch Company (ORANGE). What problems do small watches manufacturers face from the very first steps of watchmaking.

Oct 22 2009

Must read books and resources

Books/Blogs for Startups

Must Read Books
Strategy Books for Startups
New Product Introduction Methodologies
“Marketing as Strategy” Books
“War as Strategy” Books
Marketing Communications Books
Sales
Startup Nuts & Bolts
Manufacturing
Product Design
Culture/Human Resources
Venture Capital
History
Must Read Blogs

One of the best lists of books and resources from Silicon Valley legend Steve Blank.

The only thing that could be better is to accompany this list with the list from the Lean Startup Circle discussion here:

http://groups.google.com/group/lean-startup-circle/browse_thread/thread/56ed7bdf2b4450e

For my personal taste, I'm really interested in the Clara Shih's "The Facebook Era":

http://www.amazon.com/exec/obidos/ASIN/0137152221/iwhite-20

I didn't read it yet, but heard a lot of very positive thoughts about. I'm planning to add it to my reading list shortly.

Oct 15 2009

Mint's chronology

If you guys want to learn more about the early days at Mint. Check out
these posts:

Timeline: Mint.com - 2005
http://femgineer.com/?p=240

Timeline: Mint.com - 2006
http://femgineer.com/?p=245

Timeline: Mint.com - Spring 2007
http://femgineer.com/?p=251

Timeline: Mint.com - Summer 2007
http://femgineer.com/?p=263

These are written by the second engineer/third employee at Mint.com. A
lot of insight.

Nice chronology of building Mint by early employee.

P.S. Too much Mint for today. Despite the fact that I was really impressed by Aaron speaking at Founders Insitute, he already received a fair amount of discussions. :)

About Olexandr Prokhorenko

My name is Olexandr Prokhorenko, but you probably also know me as Alexander Prohorenko or "white". I am Project Management Professional (PMP), Certified ScrumMaster (CSM), Sun Certified Systems Administrator for Solaris (SCSA) and Sun Certified Java Programmer (SCJP), and this helps me to be a better IT entrepreneur. I used to write tech articles, but don't have time for this anymore.

My projects are CPGjobs & CPGjoblist, Extracom (acquired in 2002), dt-Source, BossTalks, iTunes' CyrFix, Shotscreen, Strawlink, Atomkeep, Everytalks and Budgetler.

My LinkedIn profile is www.linkedin.com/in/white.

My Google Profile.


                       

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