iOS Game Revenue Survey

What is really interesting to me is that developers do seem to generate more revenue over time (on average). This should be encouraging if you really want to make games, but your first game was a flop. Fear not! 50% of developers who have only released one game made under $500 on that game. However, the more games developers had released, the more per-game average revenue they seem to generate. This seems to validate the old adage: practice makes better than doing something once. Wait…that’s not quite right…

Figure 8. Median Per-Game Revenue by Number of Games Released

via streamingcolour.com

Great (and long) post with results of iOS game revenue survey. Good tool to make a decision whether to enter this market, or buy yourself a beer and stay at home. :)

# Posted via email from opportunity__cost

Taking the very first step of the Customer Discovery and asking for help

I'm working on discovering the potential group of customers for the product that I'm thinking of. This is going to be some sort of a communication platform (starting from email and going from there), that is easily accessible and configurable by non-technical people; that will also provide an extended set of tools to optimize and monitor your messaging. (I know: It sounds awkward, but this is just what I'm starting from. :)

The survey link is: http://bit.ly/bDe4n7

If you are starting or working for a consumer-oriented company and use email as a primary communication channel between you and them, I'd really appreciate if you will take a few minutes and complete my survey. Even if you don't think that you really match, but would like to know more, just let me know your contact information and I'd be happy to chat and tell you more about my product.

Please help me in my Customer Discovery process and fill out the survey: http://bit.ly/bDe4n7

Thank you.

# Posted via email from opportunity__cost

How I got feedback from 200 people for just $17

Many entrepreneurs are familiar with Amazon Mechanical Turk, a service where real people perform small tasks for equally small pay. Being located in Canada, I’m unable to use the service directly (as it’s only open directly to US users). Thankfully there is a startup called PickFu, which enables startups worldwide to ask a simple A/B question through the Amazon Mechanical Turk API.

via blog.anynewbooks.com

While I keep seeing more and more feedback from entrepreneurs utilizing Mechanical Turk to get results for their customer research process I take it with a huge grain of salt. In my case I ended up with dummy and default replies which have little to do with real feedback.

# Posted via email from opportunity__cost

(Don't) Ask a Stupid Question

You can ask “the crowd” all kinds of questions, but if you don’t stop to think about the best way to ask your question, you’re likely to get unexpected and unreliable results. You might call it the GIGO theory of research design.

via blog.doloreslabs.com

Pretty good post on how to ask questions and how not to get fooled by answers. Very nice.

# Posted via web from opportunity__cost