Wednesday, January 20, 2010

Unlearn Your MBA (by DHH)

..."Focus on today and not tomorrow". I smell maximalism here, but who said that a little bit of maximalism can't be healthy? Nice thing to listen to, anyways.

# Posted via web from opportunity__cost

Friday, January 15, 2010

Engineering Your Way To Marketing Success

I visited Thomas Ptacek and the gang at Matasano (who are developing a firewall management product) over Christmas break and had a very productive discussion about marketing.  One of the things Thomas mentioned was that I should probably blog out how you can use engineering resources to improve your marketing.

Very interesting approach to marketing. Not much of engineering, but no doubts absolutely worth reading.

# Posted via web from opportunity__cost

GWO fails?

One the two similar pages, GWO reports one as a sure winner. Followed up by the Google support forum thread http://www.google.com/support/forum/p/websiteoptimizer/thread?fid=6d558f0fdbcc7e5400047d0f1cd1c68a&hl=en

# Posted via web from opportunity__cost