So I thought that it's an appropriate time for the product performing the full-cycle of running a giveaway on Twitter, giving the owner full set of tools to monitor activity, choosing the winner, publishing the results; as well as providing an entrant's with some analytics on the competition they are entering into, as well as some statistical calculations (according to different giveaways run though the product) on how many tweets do you need to post, what's the typical profile of the winner, etc.
This product doesn't need top be an academic innovation though. It should be:
- Easy for businesses to use. (It should NOT be free. Charge for it!)
- Fun, Fun, Fun for entrants. Stimulate. Advertise. Entertain. (Do you see an extra value for #1 already here?)
That's it folks. Anyone?