So I have entered into an alliance with Sea-Gull of China and Soprod of Switzerland, and will be offering their movements. Unless we offer a special Vintage piece, we will NOT be offering ANY ETA based watches. This is not saying I am limiting the range to these companies; other options are still being investigated. While movement choice, as both technically and price driven, it is more, an ethical choice.
Great post about making a movements choice by Orange Watch Company (ORANGE). What problems do small watches manufacturers face from the very first steps of watchmaking.